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Toto Wolff Set to Sell Shareholding Valuing Mercedes Formula 1 Team at £4.6bn

Toto Wolff with Mercedes F1 team
Team Principal Wolff has led Mercedes to record-breaking achievements in Formula 1

Toto Wolff is in advanced talks to offload part of his ownership stake in the Mercedes Formula 1 team.

This transaction estimates Mercedes at £4.6 billion – an unprecedented figure for an F1 team – after the McLaren team was appraised at £3.5 billion in an adjustment to ownership structure in September.

Wolff, who holds one-third of the Mercedes F1 operation, would sell a stake approximately 5%.

Wolff, aged 53 will remain as team principal and CEO if the sale goes through.

Ownership Structure

Remaining partners in the team are Mercedes-Benz and chemicals giant Ineos Group, who each also own a third of the enterprise.

A Mercedes spokesperson said: "We are providing no comment on this. The governance of Mercedes F1 will remain unchanged, and all three partners are fully committed to continued achievements of Mercedes-Benz in F1."

Financial Growth

This arrangement would represent a substantial rise in value of the Mercedes team since Ineos acquired its stake for £208m in 2022.

The rise reflects the growth in valuations of F1 teams recently as a consequence of the increasing appeal of the sport globally.

This trend was evident with the success of the F1 movie starring Hollywood star Brad Pitt, which was released last summer and has grossed over $630m (£458m) at cinemas worldwide.

The film represents the actor's top-grossing movie and the most successful sports film ever released.

Present Performance

The Mercedes team are runner-up in the constructors' championship, trailing McLaren Racing, with three Grands Prix remaining in the current championship.

Their lead driver George Russell has won 2 of the 21 races so far and is fourth in the drivers' championship behind McLaren's Lando Norris and Oscar Piastri, and Red Bull's Max Verstappen.

The team secured a record eight consecutive team titles and seven drivers' titles, six won by Lewis Hamilton and one for Nico Rosberg, from 2014 to 2021.

Written by

Kim Kramer

A digital strategist with 10+ years in tech marketing, specializing in SEO and content innovation.

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